Business magazine Fast Company has released a list of the 10 most innovative companies in the gaming industry. Where do Nintendo, Microsoft, and Sony rank?
Well we can pretty much guess where Nintendo ranks on the list, [[link]] can’t we? While Fast Company does note the fact that Nintendo hasn’t done well by the hardcore, it couldn’t ignore the mass-market appeal of the Wii and [[link]] DS, granting them the number one spot in their countdown. Microsoft makes the list at number 8, with Xbox Live’s Netflix integration cited as a major point in their favor. And Sony? *looks list up and down* Oh poor Sony.
The sad thing here is I believe there definitely is room for Sony on this list, but Fast Company seems to define innovative as successful, instead of simply rewarding innovation. Blizzard is a highly successful company, but innovative? I’d never have put them on this list. Media Molecule and Harmonix, sure, but Blizzard, Ubisoft, and Take-Two don’t seem to be a good fit.
The rest of the [[link]] list consists of GarageGames of InstantAction.com fame, mobile game maker Greystripe, and RealNetworks, two of which I’ve heard of, with only the first one seeming like a good choice. All in all, not a very innovative list of the top innovators in the industry.
The Most Innovative Companies in Gaming [Fast Company]