has apologized for using the flag of a real-life Japanese reenactment group in concept art for , and says the images in question will no longer be used—although it will still appear in the art book that comes with the Assassin's Creed Shadows collector's edition.

As noted by , the issue came to light in June when Japanese gamers noticed the flag of Sekigahara Teppotai in official Assassin's Creed Shadows concept art. It's difficult to make out but you can see it in the right-hand side of this image, via :

A closer look:

Sekigahara Teppotai, as it turns out, is a real-life historical reenactment group, and the flag was . 

Twitter user @, a member of the group, eventually about the presence of the flag, telling the company that if they wanted to use it, they should contact the group first—a reasonable request by any measure.

They also posted a , taken in 2019:

And here's itself, originally posted in 2023. The flag is clearly visible:

It took some time, but on June 28 @matchlock_kage said they were [[link]] told that Ubisoft was , and was attempting to [[link]] contact Sekigahara Teppotai. A week later, Ubisoft finally responded to the complaint: @matchlock_kage said Ubisoft " about the concept art and promptly deleted it from the official website," and said the flag would not be used in the future, although "they also mentioned that data that has already been copied is difficult to delete."

The somewhat odd phrasing is due primarily to the fact that the tweets are being Google translated from their original Japanese, which is a tricky [[link]] business at best. In an English-language statement provided to PC Gamer, Ubisoft confirmed the mistake and apology.

"We have received complaints that the Sekigahara Teppotai's flag was used without permission in two published pieces of concept art," a Ubisoft representative said. "We had the opportunity to apologize to the group, and they accepted our apology. The art will no longer be used or distributed, except for inclusion in the art book that comes with the collector's edition. We sincerely apologize for this matter."

Assassin's Creed Shadows is set to launch on November 15.